WeChat: Why does Elon Musk want X to emulate China’s everything-app?

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By Peter Hoskins & Fan Wang

BBC News

Earlier this week Elon Musk rebranded Twitter to X – another step in his plan to emulate Chinese mega app WeChat.

Mr Musk has long said that he wants to transform his social media firm, which he bought last year for $44bn (£34.4bn), into a much larger platform.

He has previously praised WeChat – a so-called “everything app” that combines chat, dating, payments and social media – and has said creating something “even close to that with Twitter… would be an immense success”.

https://www.bbc.com/news/business-66333633

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